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RESUME

Professional Summary

With a strong foundation in Quality Assurance and a career spanning e-commerce, travel, and hospitality, I bring a blend of technical expertise, leadership experience, and a people-first mindset to every project. Over the years, I’ve led QA efforts for Shopify-based eCommerce builds, working closely with designers, developers, and clients to test, troubleshoot, and refine experiences that perform well and feel seamless to the end user. My QA work includes test case writing, regression testing, cross-browser testing, and usability validation—always with an eye on functionality, consistency, and end-user satisfaction. I approach QA with both structure and flexibility, ensuring the final product aligns with both business goals and real human needs.

Beyond QA, I’ve worked as a hotel manager, built travel platforms, developed customer experience strategies, and collaborated with boutique hotels and local businesses to design immersive, community-driven experiences. I’ve formed long-term partnerships, led digital campaigns, and managed cross-functional teams in dynamic, global environments. My background in brand development and hospitality gives me an intuitive sense for what makes an experience feel authentic and memorable—something I carry into every project, whether it’s digital or on the ground.

Whether I’m mapping out use cases, leading QA across a full website build, or shaping initiatives that connect people to brands in meaningful ways, I bring a thoughtful, real-world approach to quality—one that values the product, the process, and the people behind it.

Tech Skills

Software Quality Assurance  Test Case Writing     Roadmapping   Test Case Writing  Creating User Stories  ADA Compliance     Shopify Expert  Test Execution Bug Tracking Manual Testing Test Planning API Testing Test Environment Setup Script Testing Third Party App Integration Testing Agile Methodology Roadmapping API Testing Functional Testing  Manual  Testing eCommerce Management Mobile Testing Cross-browser Testing  Customer Experience Guru    Regression Testing   

Travel &Customer Service Experience

Itinerary Planning  Customer Service  Travel Marketing   Travel Coordination   Brand Marketing Digital Nomad Expertise Contract Negotiation  Travel Content Strategy Vendor Management Group Travel Coordination Retreat Planning Remote Work Solutions Hospitality Management  Customer Experience Guru    Market Research    Content Creation   Partner Relations  

Initiatives

Work Experience

2020-2024

Lead Quality Assurance Analyst at Ehouse Studio

As Lead Quality Assurance Analyst at eHouse Studio—a premier Shopify Plus Partner agency—I played a pivotal role in the end-to-end QA process for high-converting eCommerce websites built for industry-leading brands. I worked closely with global Agile teams of developers, designers, and project managers to ensure seamless delivery across both Shopify and Pack Digital platforms.

My responsibilities included creating and executing comprehensive test plans, performing cross-browser and cross-device testing, and identifying bugs early to prevent costly production issues. I collaborated across departments to validate functional requirements and maintain design consistency, ensuring a high-quality user experience throughout the customer journey.

Beyond testing, I was actively involved in roadmapping sessions, sprint planning, and daily Agile standups—bringing a QA lens to product discussions and helping shape smarter, more scalable solutions from the start. I also validated integrations with major third-party tools like Klaviyo, Recharge, Yotpo, and fulfillment/inventory systems, ensuring flawless performance across the tech stack.

What sets me apart is my attention to detail, obsession with the end-user experience, and ability to anticipate issues before they surface. My QA work directly contributed to faster launches, reduced support tickets, and higher-performing online storefronts for fast-growing Shopify Plus brands. Whether pressure-testing pre-launch builds or managing multiple sprints, I bring a scrappy, solutions-first mindset that reflects my startup roots and relentless dedication to quality.

2020-2020 

Quality Assurance Analyst at Autobrush

During my three-month contract as a Freelance Quality Assurance Analyst at AutoBrush, I quickly embedded myself into a fast-paced team to support the product's launch and ongoing refinement. I led end-to-end manual testing across web and mobile platforms, ensuring functionality, performance, and design alignment met high-quality standards expected of a DTC health and wellness brand.

Working cross-functionally with developers, designers, and product managers, I conducted regression testing, validated UI/UX consistency, and identified bugs early in the development cycle to reduce friction for both the internal team and the end user. My QA process emphasized both functional integrity and user-centered design, which was especially critical for AutoBrush’s eCommerce and subscription flow.

With experience in Agile environments, I participated in sprint planning and provided detailed test case documentation that streamlined QA handoffs and enhanced communication across teams. My ability to jump in quickly, ask the right questions, and deliver results made me a valuable asset in supporting a seamless product launch. The improvements I helped implement led to a smoother user experience, fewer post-launch issues, and increased customer satisfaction.

2019-2020

Quality Assurance Analyst at BVA

As a Quality Assurance Analyst at BVA—an award-winning Shopify Plus Partner agency specializing in high-growth DTC brands—I played a key role in delivering reliable, scalable eCommerce experiences for clients across fashion, beauty, wellness, and lifestyle verticals. My work directly supported brands in building customer trust through smooth, bug-free digital storefronts.

I was responsible for end-to-end testing across responsive Shopify builds, ensuring performance, functionality, and UX met both technical requirements and brand standards. This included executing test plans, reporting bugs through tools like Jira, validating third-party app integrations (like Klaviyo, Yotpo, and Recharge), and ensuring performance across devices and browsers. I consistently applied advanced QA methodologies to detect issues early and drive continuous improvements.

Beyond test execution, I actively collaborated with developers, designers, and project managers throughout Agile sprints—bringing a quality-first perspective to sprint planning, standups, and retrospectives. I advocated for best practices, pushed for process refinement, and ensured cross-functional alignment throughout the build cycle.

What set me apart was my ability to balance precision with speed, and my commitment to helping brands scale without compromising quality. My contributions improved site performance, minimized post-launch bugs, and helped high-volume Shopify Plus stores maintain a polished, dependable user experience that fueled conversion and retention.

2018-2019

Lead Quality Assurance Analyst at Growth Partner

At Growth Partner—a fast-paced startup agency focused on scaling eCommerce brands—I served as Lead Quality Assurance Analyst, where I led QA efforts across a wide range of web and mobile applications. I worked with platforms including Shopify, Magento, and WordPress, ensuring every build met rigorous standards for functionality, performance, and user experience.

A core part of my role involved managing and mentoring an offshore QA team. I developed clear testing processes, assigned coverage based on project complexity, and reviewed deliverables to ensure thorough, consistent execution. My leadership helped streamline workflows and raise the overall quality benchmark across projects.

My responsibilities included writing and executing test cases, validating user flows, conducting regression testing, and performing cross-browser and cross-device testing—including for iOS and Android mobile apps. I collaborated closely with project managers, designers, and developers from kickoff to launch, identifying and resolving issues early in the cycle to avoid delays or rework.

This role strengthened my ability to deliver high-quality digital experiences at speed, while juggling competing priorities and multiple client expectations. I brought a strategic, detail-oriented mindset to every project, helping the agency ship stable, polished websites and mobile apps that performed seamlessly for users across devices.

2015-2019

Director of Operations & Brand Partnerships at Luxe Hostels

As Director of Operations and Brand Partnerships at Luxe Hostels, I led the end-to-end strategy for building a digital hospitality platform tailored to remote professionals and digital nomads seeking high-quality, culturally immersive stays. I played a hands-on role in both product development and partnership growth, helping to scale the platform from concept to reality by managing offshore development teams, shaping the site’s user experience, and overseeing platform functionality to ensure seamless booking flows and mobile responsiveness.

My focus on business development involved identifying, onboarding, and growing strategic B2B partnerships with boutique hostels, tour operators, and wellness providers across Latin America and Europe. I negotiated revenue-sharing models and built integrated offerings—such as surf/yoga packages, culinary tours, and cultural retreats—that elevated our brand value while driving revenue for partners. These efforts directly contributed to both B2B and B2C growth, fueling customer acquisition, brand awareness, and repeat bookings.

On the product side, I collaborated with developers, UX/UI designers, and third-party vendors to build scalable site features that supported both partner onboarding and guest engagement. I implemented digital strategies for conversion optimization, content marketing, and automated email workflows to grow our user base. My work also included market research, competitor analysis, and data-driven decision-making to inform product enhancements and brand positioning.

This role blended eCommerce strategy, product management, and hospitality expertise. It sharpened my ability to build from the ground up, drive B2B and B2C growth through high-value partnerships, and deliver user-first solutions that balance business goals with meaningful guest experiences.

2015-2017

E-commerce Manager & Brand Partnership Strategist at Blue Peach

At Blue Peach, I was brought on to help grow and scale the business from the ground up—and that’s exactly what I did. I led the company’s end-to-end eCommerce operations, managing everything from digital infrastructure to vendor relationships and customer retention strategies. In this high-impact role, I wore many hats, overseeing cross-functional collaboration between product, marketing, design, and logistics teams to build a seamless, conversion-focused experience.

I owned the optimization of our Shopify storefront, spearheading UX improvements, implementing high-impact third-party integrations, and ensuring the site’s performance aligned with customer behavior and business goals. I also ran A/B tests to refine landing pages, messaging, and user flows—resulting in a 30% year-over-year revenue increase through smarter acquisition and retention campaigns.

From an operations standpoint, I negotiated with vendors and suppliers to cut costs by 12% while enhancing product quality and fulfillment speed. I built out foundational workflows, developed internal SOPs, and used customer success metrics and KPIs to guide data-informed decisions that directly improved lifetime value and operational efficiency.

Alongside growth strategy, I also oversaw all customer experience touchpoints—leading support operations, troubleshooting technical and fulfillment issues, and ensuring a high-quality experience post-purchase. My ability to balance hands-on execution with strategic planning helped transform Blue Peach from a garage startup into a scalable, customer-centric brand.

This role highlighted my strengths in eCommerce leadership, product thinking, cross-functional team management, and startup growth strategy—skills I now bring to every project I take on.

2015-2015

Social Media Manager at Modern Nomad Movement

At Modern Nomad Movement, I joined on a three-month contract as Social Media Manager, tasked with elevating the brand’s online presence and driving engagement within the remote work and digital nomad space. I led the end-to-end social strategy—creating, curating, and scheduling original content that resonated with entrepreneurs and remote professionals seeking lifestyle design and location independence.

I developed and executed growth-focused social media campaigns across Instagram, Facebook, and LinkedIn, aligning messaging with our brand values while driving interest in our core offerings: business coaching programs and global retreats. I collaborated directly with coaches, creatives, and founders to highlight success stories, promote upcoming events, and showcase the impact of our remote lifestyle community.

In addition to content creation, I managed daily community engagement, responded to DMs and comments to foster genuine connections, and used performance data to refine strategies in real time. I implemented hashtag research, influencer outreach, and platform-specific tactics that led to measurable increases in follower growth, content saves, shares, and retreat inquiries.

This role sharpened my skills in brand storytelling, social engagement strategy, and performance optimization. It also deepened my passion for building mission-driven communities and positioned me as a digital storyteller capable of translating vision into meaningful, results-driven content across social platforms.

2014-2015

Travel Consultant & Platform Experience Specialist at FlightFox

At FlightFox, a travel-tech startup focused on delivering premium flight itineraries at competitive prices, I played a central role in curating high-touch travel experiences for clients across the globe. I worked directly with individuals and businesses to understand their travel needs—crafting customized, cost-effective itineraries that balanced convenience, comfort, and budget for both leisure and corporate travel.

Using the FlightFox booking platform, I conducted in-depth research to identify and optimize flights, leveraging fare rules, loyalty programs, and travel hacks to deliver exceptional value. My role also involved managing time-sensitive travel documentation, including passports and visa requirements, to ensure full compliance with international regulations and eliminate potential travel disruptions.

I proactively communicated with clients throughout the planning and travel phases, offering real-time updates, resolving last-minute changes, and troubleshooting any on-the-ground issues to provide a seamless, stress-free experience. This level of white-glove support helped reinforce trust and contributed to FlightFox’s reputation for personalized, reliable service.

This role sharpened my skills in client relationship management, global itinerary planning, and cross-border logistics. It also strengthened my ability to work quickly under pressure, apply strategic problem-solving, and deliver consistently outstanding experiences in a fast-paced, high-demand environment.

2012-2014

Hotel Manager & Brand Partnership Strategist at Blue Surf Sanctuary & Surf Vista Villas

As Hotel Manager for Blue Surf Sanctuary and Surf Vista Villas—two boutique, surf- and wellness-focused properties in Costa Rica—I led the full spectrum of operations, guest services, and retreat coordination across both locations. Managing these properties simultaneously required strong leadership, agility, and a hands-on approach to everything from logistics and staffing to guest engagement and partner strategy.

I oversaw all day-to-day operations while curating elevated guest experiences that blended adventure, relaxation, and cultural immersion. I personally crafted custom travel itineraries, organized airport transfers, coordinated wellness programming, and arranged off-site activities—ensuring seamless journeys for our guests. My tailored approach and attention to detail contributed to consistently high reviews and repeat bookings.

To enhance the value of each stay, I developed strategic partnerships with over a dozen local businesses—including surf schools, eco-tour guides, chefs, and wellness providers. I negotiated mutually beneficial agreements that not only improved our service offerings but also boosted partner revenue and guest satisfaction. These collaborations resulted in a 25% increase in activity bookings and helped position the properties as premier destinations for curated retreat and travel experiences.

My role also included training and managing frontline staff, maintaining vendor relationships, overseeing booking operations, and upholding a 5-star hospitality standard across both properties. By refining our digital communication, producing branded welcome materials, and improving the way guests accessed local experiences, I contributed to increased guest satisfaction, more referral traffic, and stronger long-term partner engagement.

This role strengthened my ability to lead in dynamic, guest-centric environments while balancing operational excellence with experiential design. It also deepened my skills in hospitality leadership, retreat execution, and B2B travel partnerships—all while driving sustainable growth and delivering high-touch service that travelers remembered long after checkout.

2012-2014

Founder & Ecommerce Product Manager of Hoy Costa Rica

As the creator and operator of Hoy Costa Rica, I launched a bilingual travel and lifestyle directory designed to connect travelers with locally owned businesses, events, and cultural experiences throughout the Nicoya Peninsula. While I held the title of founder, my role extended far beyond that—I served as the content strategist, partnership manager, UX lead, and regional marketer behind the platform’s growth.

I built and maintained the platform on WordPress, optimized it for search visibility, and created original editorial-style content that highlighted everything from yoga retreats and wellness pop-ups to artisan markets and surf camps. My content strategy focused on destination storytelling—curating listings and long-form features that appealed to both international travelers and Costa Rican locals seeking off-the-beaten-path adventures.

I developed strategic partnerships with local business owners, negotiating listings, sponsored content, and co-branded promotions that supported regional tourism and helped increase visibility for small, independent entrepreneurs. These collaborations not only amplified the reach of Hoy Costa Rica but also had a measurable impact on local economies and tourism flows.

Beyond content creation, I led targeted digital campaigns and social activations to grow organic traffic and drive partner inquiries. I produced photography, wrote copy, and managed the site’s tone and identity to position Hoy Costa Rica as a trusted, culturally rooted guide to the region.

This role sharpened my skills in community-based tourism, grassroots marketing, platform development, and B2B relationship building. It also deepened my understanding of what it takes to build a scalable, user-focused content brand that delivers value to both its readers and local partners.

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